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SOCIAL-FIRST TRAVEL SERIES

CLIENT: [Travel Brand]

ROLE: Series Producer

OVERVIEW

This project involved producing a social-first travel series for TikTok and Meta, showcasing multiple destinations in short, energetic episodes.

I oversaw content planning, vertical-first edits, subtitles and delivery workflows to keep the series on schedule and optimised for each platform.

MY RESPONSIBILITIES

  • • Structured the episode roadmap and production schedule
  • • Coordinated editors for multiple aspect ratios and durations
  • • Managed subtitles, graphics, and platform-specific safe zones
  • • Oversaw QC for exports across TikTok, Reels and YouTube Shorts

RESULT

Consistent weekly releases with strong engagement and smooth approvals across all social platforms.